Design

Solutions and services for mobile applications must be designed with a myriad of constraints in mind, not the least being a limited device display, constraints on the physical "footprint" and resource usage of a product, as well as the specific platform and device considerations. Conversely, developing for the mobile space is truly "anytime, anywhere" computing, and offers tremendous growth opportunities in a market that is still rapidly increasing. Alchemic's breadth of experience in the mobile industry gives us a unique advantage during the design phase to develop compelling, user-friendly products with the most innovative technology available.

Product Design

Designing new products involves a dizzying number of questions that need to be answered. Beyond the fundamental need that the product fulfills there are a number of crucial details that need to be considered - What devices should the product target? What platform should the product be developed on? What features would be compelling to the target audience? The Alchemic team has a long and successful history of focusing on viral, entrepreneurial projects both inside and outside traditionally larger companies. Past experience of Alchemic team members include positions as startup founders, mobile operator executives, and product developers for companies that have successfully turned public. The Alchemic team has been instrumental in helping clients prepare product offerings for release on devices, creating and developing client/server strategies for web-enabled storefronts, and determining Return-On-Investments for potential products.

User Interface Design

A successful user interface is the linchpin of a great product. Indeed, for a majority of end-users it can represent the whole product. Alchemic's experience and acumen in user-centered design delivers simplicity, intuitive mapping of product functionality to user interface elements, and presenting a clean, rich, visually compelling user environment that masks the underlying complexity of the product. Alchemic has refined these principles helping clients with graphic design, developing visual reference guides and standards, designing concepts, and determining color palettes. During the design process, Alchemic can also evaluate UI effectiveness with the use of targeted focus groups.